Newsletter as a Business

My first serious attempt at a website included a weekly newsletter that I would send out of Outlook Express (!) with a maximum of 50 people at a time. It was just a weekly wrap of interesting links and design thoughts around the Internet – and I had loads of fun doing it.

Since then, I’ve been fascinated with email as a business building tool. Not really just email marketing, because I feel like there’s ways of doing email to groups that doesn’t really come under ‘marketing’ – but for all intents and purposes the banner ’email marketing’ works.

I’m also a big fan of email newsletters! Like a step back to when the Google of the day was Alta Vista, and directories like DMOZ were super useful – email as a business has that personal touch. Where it can be a one on one communication with thousands of people at a time.

Here’s a list of email businesses I can find (updated periodically):

News Related Newsletters

  • Next Draft (Daily, USA)
    Each morning I visit about 75 news sites, and from that swirling nightmare of information quicksand, I pluck the top ten most fascinating items of the day, which I deliver with a fast, pithy wit that will make your computer device vibrate with delight. No bots. No computer algorithms.
  • Morning Brew (Daily, USA)
    A daily email newsletter covering the latest news from Wall St. to Silicon Valley
  • The Skimm (Daily, USA)
    The Skimm is a daily newsletter of news stories intended to be simple and easy to read.