I love travelling in to Sydney harbour via ferry on Parramatta River. The feeling on the calm water feels like as close as you’ll get to flying low above the water.
A recent Saturday saw a few dads and I run an Hour of Code at our local primary school. Hour of Code is basically what it sounds like – helping students in years k – 6 understand coding fundamentals for an hour using engaging and novel online activities. We had a load of fun, withContinue reading “Volunteer work: Hour of Code”
This year – my family and I started being a bit more focussed in ‘joint time’ around a little thing we’d been doing inadvertently for a few years – collecting coins. So much so we’d go to the bank to get change, and rumble through it to look for interesting or rare coins. One timeContinue reading “Fun with micro-brands: Liquid Metal”
Now here’s a claim. “Gartner found CMOs utilising 70% of their martech stack’s capabilities were achieving 20% better marketing return on investment than their peers.” To be fair, I can see there’s a correlation but it’s not a causal relationship I don’t think. A couple of things that strike me on this.
So I bought my wife a gift of apple flour recently, and it came in a bag which I gave it to her. Unusual gift? Yeah – fun food stuff to be creative with. She loved it, but when she opened it had cobwebs inside and I thought, “Oh, that’s probably something the company wantsContinue reading “How to Surprise & Delight Your Customers”