There’s two truths as a consumer looking for real estate in Australia: With all of this it feels like there are hardly any tools to help make well thought through decisions. Until recently I did what everyone else was doing. I just thought I’d have to pay for help, or be at the whim ofContinue reading “Data Driven Decisions: How I use NSW Government Housing Data”
Category Archives: data analytics
Increase Email Engagement Through Binary Choices
“Learning to choose is hard. Learning to choose well is harder. And learning to choose well in a world of unlimited possibilities is harder still, perhaps too hard.” Barry Schwartz, The Paradox of Choice: Why More Is Less TLDR; I increased my unique click throughs by up to 60% (and 11% in long term) when IContinue reading “Increase Email Engagement Through Binary Choices”